If you are thinking about an SEO marketing plan for your business you are probably thinking that it requires a large investment of a lot of hard work and a lot of money. However, this does not need to be the case and you should not let this hold you back. You can employ an SEO Company to do your SEO for you but in actuality you can easily do it yourself and cut out the costs involved in employing an SEO Company.
Investing the time to make sure that your website is optimized and that it can be found by the search engines, is a very worthwhile exercise. If it is done in the right way it will bring you in a stream of never ending enquiries and new visitors to your site. Once you have got these people arriving at your site, all you then have to do is convert them into customers.
There is a range of easy and free SEO techniques you can employ to optimize your site yourself including:-
On-site keyword use - include your keywords in the title, meta data and content of each web page.
Article submission - submit an article relevant to your line of business to appropriate article directories, most of which are free. Include links back to your site.
Directory submission - submitting your company details to free online business directories again including a link back to your site.
These are just a couple of ideas to get you started. It will cost you nothing to put these in place and will give your SEO a good, solid start
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